We went through an exercise with Klaus to generate some ideas that were a bit out of the box and beyond what we as individuals had come up with.
We then completed an exercises where we had to pick a word from each column at random and produce a concept that incorporated all of those different elements.
We ended up with:
Pot Luck Brunch
Pets/Pet owners
BBQ
Play date
Man vs. Wild
Bauhaus
which became:
In the crit session looking at these ideas, it was clearly recognised as Bauhaus which was great but we did end up just kind of "chucking" some of the info in.
We then re-attempted the exercise with a new set, this time using:
Sports gathering
Business people
Mr Whippy
Panic
James Bond
Typographic
Matt also shared a helpful tip with the class at the end of session that when researching we should stick to 3 key topics:
-subject matter
-existing precedents
-imagery
No comments:
Post a Comment