Poster development

So this is the poster we presented at interim today:

And after receiving feedback and advice from Matt we spent a long time working through developing this.

This was where Matt started us:

And from here we tried things and progressed:

we also tired colours abut felt it didn't fit with our visual style, and we played a lot with making minor changes with the type and we ended up with something really successful:

Week 6 interim

Interim time again, today we presented a poster, web mock-up, brochure and beverage bottle label.
Feedback:

wrong logo for wcc, and oversized, too much body text and too small, tagline needs to become and headline.

still boring/lacking in colour - we went through and noted down where we would add colour/what we would change to make it more interesting

feedback sheet - everyone was pleased to see the sauce back and had some helpful feedback for us.

People didn't understand the drink label and there was a suggestion we do a sauce label instead - BRAINWAVE! Why had Hannah and I not thought of that?! We took this on board and are totally going to run with it.

More Brochure Cover Refinement

I made more refinements of the first-aid kit, to try and make it look less like an army one. I first tried cream/white, but it still looked too medical and not impactful enough.

Then I tried making it red, and this worked a lot better.

Brochure Cover Refinement

Sam took a new photo of the sauce and I updated the brochure so that the handprint wasn't so overpowering.

Brochure - Internal Page Layouts

First I put the text into this new format like this:

But the text box on the right-hand side didn't match up with anything, so I made the brochure slightly wider and put it up beside the top, left-hand paragraph. Since these little snippets of information don't have an order, this layout works whether you prefer to read them across the page or down.

I changed the cover to this one, because it was simpler and allowed for the images and text to be bigger (and it fits the new layout better). I also wrote the rest of the text, added and changed headlines, and made everything line up to a more consistent grid.

We thought we'd link the brochure to the poster with the sauce-covered hand on it by putting the tomato-sauce-handprint on the brochure covers. This would be what it would look like if the hand from the image picked up one of the brochures.

Bottle labels

After showing Hannah my ideas, I started to render up the concept we both liked.

Hannah wrote up lots of questions that we could put on the bottle labels. The idea is that people will stand around the barbecue with their drinks and ask each other questions from the bottles to break the ice.

More Poster Work

I had another go with adding the logo to the sauce poster, but it didn't have much of an impact and nothing much was added or changed, so Sam and I decided not to use it.